Currently boasting a user base of some 15 million players worldwide, and earning somewhere around $100m a month thanks to its in-app purchase system, this game is a juggernaut. Since its release in February of last year, it’s become a cultural phenomenon in its home country, and despite little marketing or awareness, has been slowly, but surely working its way into the gaming market in the US. The reason for all this madness is its iOS and Android game, Puzzle and Dragons. And earlier last month, it even nudged ahead of Nintendo.
Yet the Japanese company has seen its stock rise 6000% over the last year, and currently has a market capitalization twice that of EA – and seven times that of Zynga. GungHo Entertainment isn’t a name that springs to mind as a premiere software publisher.